Our story
Built for the way
India does business.
Tanvik exists because the tools that existed were built for Silicon
Valley — not for a real estate team in Hyderabad managing 200
WhatsApp enquiries a day.
Why we built this
Every Indian SMB we spoke to had the same problem. Their leads were coming in on WhatsApp
— the channel their customers trusted. But their tools were built for email, for ticketing systems,
for Western support workflows that assumed you were using Outlook, not a shared phone in a
sales office.
— the channel their customers trusted. But their tools were built for email, for ticketing systems,
for Western support workflows that assumed you were using Outlook, not a shared phone in a
sales office.
The result was predictable: missed messages, slow replies, no follow-up system, and agents
typing the same answers from scratch a hundred times a day.
typing the same answers from scratch a hundred times a day.
“The tools that existed treated WhatsApp as an afterthought. We built
Tanvik to treat it as the main event.”
Tanvik to treat it as the main event.”
Tanvik is different. It starts with WhatsApp — the channel your customers already use — and builds
a full CRM, AI engine, and analytics platform around it. Not the other way around.
a full CRM, AI engine, and analytics platform around it. Not the other way around.
तान्विक
tanvik · tahn-vik
Sanskrit for “thread” — the thread that connects businesses to their customers.
What we believe
Indian SMBs deserve software that understands them — priced for India, built for Indian
workflows, and designed for teams that work on WhatsApp, not Slack.
workflows, and designed for teams that work on WhatsApp, not Slack.
We believe AI should save time, not create confusion. Every AI feature in Tanvik is built to reduce
work for your team — not add another dashboard to check.
work for your team — not add another dashboard to check.
We believe pricing should be honest. One flat rate. No per-agent tricks. No usage overages that
show up as a surprise invoice.
show up as a surprise invoice.
01
WhatsApp first
Every feature starts with “does this make WhatsApp better
for our customers?” — not
“can we add this to the
roadmap.”
for our customers?” — not
“can we add this to the
roadmap.”
02
Built for India
INR pricing, Razorpay billing,
Hindi-friendly AI, Indian data
residency, and support that
actually answers on
WhatsApp.
Hindi-friendly AI, Indian data
residency, and support that
actually answers on
WhatsApp.
03
Honest product
If something doesn’t work, we
tell you. If we can’t solve your
problem, we say so. We’d
rather lose a deal than
oversell.
tell you. If we can’t solve your
problem, we say so. We’d
rather lose a deal than
oversell.
15m
Setup time
70%
Faster response time
₹0
Onboarding fee
100%
Customer retention
The team
K
Kartik
Founder & Builder
Kartik built Tanvik after watching Indian startups lose real money every month to tools that were built for a different country and a different kind of business. He started with one client — Namishree Infrastructure in Hyderabad — and built the product around their real workflow. Tanvik ships updates every two weeks. Kartik answers support questions personally.
Join us
Ready to give your WhatsApp
the team it deserves?
Start your free 14-day trial today. No credit card, no
commitment, and setup takes 15 minutes.